Anastasia Pavlyuchenkovas fashion mission? More personality more style more sexy Tennis.com

Inspired by icons like Agassi, Serena and Sharapova, Pavlyuchenkova has been designing every outfit she wears in 2025. By Stephanie Livaudais Jun 26, 2025 By Stephanie Livaudais Aug 30, 2025 By Ed McGrogan Aug 29, 2025 By Stephanie Livaudais Aug 28, 2025 By Jon Levey Aug 27, 2025 By Stephanie Livaudais Aug 27, 2025 By Stephanie Livaudais Aug 25, 2025 By Stephanie Livaudais Aug 21, 2025 By Associated Press Aug 21, 2025 By Stephanie Livaudais Aug 20, 2025

Inspired by icons like Agassi, Serena and Sharapova, Pavlyuchenkova has been designing every outfit she wears in 2025.

ByStephanie LivaudaisPublished Jun 26, 2025

Unlike the dozens of players who are outfitted in nearly identical dresses, hats, shoes and more by the same big-name sponsors, Pavlyuchenkova has her say in every step of the process.

“I’m full on with the creative process,” she tells me. “Of course, all the small behind-the-scenes details, all the super technical details, that’s not me.

“I can’t draw, for example, so I cannot draw a sketch. But I know, in detail, how I want and what I want. And then the team creates.”

“How long everything actually takes!” Pavlyuchenkova says, laughing.

In the world of tennis apparel, long lead times are part of the process as the clothes, shoes and accessories have to be designed, playtested and then mass produced, all with a coordinating marketing campaign. For names like Nike and Adidas, for example, Wimbledon kits are finalized early in the year, in time for photo shoots to take place during Indian Wells in March.

As a smaller operation, Pavlyuchenkova’s own deadlines are tighter—but she still faces unexpected production issues that make life difficult.

“It’s like… I have ideas or details and then, OK the fabric is tough to find. And then, OK the detail was lost or there was miscommunication and it wasn’t delivered how you want,” she explains. “Because I don’t really have time to fly out and touch the fabric, and so with the distance or the online sort of stuff it’s very difficult.

“Obviously, there’s a lot behind this stuff that I didn’t know.”

“Denim for sure,” Pavlyuchenkova answers without missing a beat, referring to the head-turning head-to-toe blue denim look she rocked in Madrid and Rome. It had a short-lived run as Pavlyuchenkova struggled with injury resulting in early exits—but the memorable outfit made a splash in the WTA locker room.

“All the players, they were completely crazy about my outfit. Even Coco Gauff came and touched the fabric,” Pavlyuchenkova recalled. “It’s really cool. Also they’re welcome to dislike it, it’s normal that somebody will completely dislike it and think that I’m totally crazy. That’s OK.”

While the outfit was a tribute to tennis fashion of years past, Pavlyuchenkova hopes she can continue inspiring her peers to push the boundaries.

“The idea of denim, of course, (came from) Andre Agassi and Serena,” Pavlyuchenkova said. “But then I saw Coco Gauff wearing a leather jacket (at Roland Garros)! That’s what I’m talking about. It’s different. I’m for it!”

Read More: Style Guide: Coco Gauff forgets her racquets, brings out leather jacket during Roland Garros win

FAQ

10 Outfits Guys Find Most Attractive (Backed by Data)

Many surveys and dating studies suggest that men are often drawn to outfits that balance style with simplicity. According to a 2023 fashion behavior survey by YouGov, over 60% of men said they prefer outfits that look “natural and effortless” rather than overly styled. This means clothing that fits well, feels comfortable, and reflects confidence tends to stand out the most. For example, someone wearing a simple but well-fitted outfit often appears more attractive than someone wearing trendy clothes that don’t suit their body type or personality.

How to Dress to Look Instantly More Attractive

Want to dress in a way that turns heads and boosts your confidence? It’s all about flattering your body, picking smart colors, and feeling amazing in your clothes. Let’s break it down with simple tips backed by style science and real examples.wikihow+1​ Fit Is Everything. Choose clothes that skim your curves perfectly—no baggy sacks or sausage-tight fits. A fitted pencil skirt with a tucked blouse highlights your waist like magic. Or try high-waisted jeans that cinch you in just right.

Master the 3 Outfit Rule: Effortless Style in 2026

The 3 Outfit Rule is a smart fashion hack that boils your wardrobe down to just three go-to outfits for everyday life. Think one casual for errands (like jeans, a white tee, and sneakers), one smart for work (blazer, slacks, and loafers), and one fun for nights out (dress, jacket, and boots). Popularized by stylists in 2025, it fights decision fatigue by repeating favorites over weeks, saving time and closet space.

How to Look Sexier as a Woman: 6 Simple Steps to Glow Up Now

How to Look Sexier as a Woman: A Simple, Real-World Guide Looking sexier as a woman doesn’t mean changing who you are. It means taking care of yourself, feeling confident, and showing up in a way that feels good to you. Studies and everyday experience show that people who feel confident and well-groomed are seen as more attractive. In fact, research shows that confident body language can make someone appear up to 25% more attractive to others.

Birthday Dress Color Guide: Which Hue Makes You Shine

Which Color Dress Is Good for a Birthday? The Ultimate Guide to Picking Your Perfect Celebration Outfit Your birthday is your night to shine—and the right dress color can make all the difference. The best color dress for a birthday depends on the vibe you want: red for bold confidence, black for timeless elegance, white for fresh sophistication, pink for playful femininity, gold for glamour, blue for versatility, or purple for regal luxury.

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